ERP Integrated B2B & D2C eCommerce for Food Safety & Hygiene equipment specialists, Klipspringer

Choosing WebShop, the B2B and D2C (Direct-to-consumer) eCommerce Solution from the Aphix Digital Platform, means KlipSpringer can continue to grow their business with the guarantee of ERP compliance with their Intact iQ system and future-ready digital solutions, as and when they need them.

The Company


Klipspringer are specialists in food safety, hygiene and visual management compliance solutions and work with leading brands in the food and beverage industries across the UK and Ireland, including McDonalds, Coca-Cola and Muller to name but a few. 

With final product integrity vital in food and beverage manufacturing, standards are high, market conditions are demanding and margin for error is practically non-existent. The Klipspringer team drives continuous improvement projects to minimise downtime, improve efficiency, reduce consumable expenditure, and improve compliance.



Klipspringer eCommerce site on a laptop device

klipspringer products on a tablet device

The Challenge

With customer expectations and marketplace demands growing for digital B2B ordering, Klipspringer wanted to offer this to their customers. The growing demand for manufacturers to provide a direct-to-consumer (D2C) sales channel was one they also wanted to explore.

And with excellence and efficiency at the core for Klipspringer, they needed a digital ordering solution to match, providing the same great customer service and accurate customer specific information their customers were accustomed to.

Having a digital solution would hopefully mean B2B customers could access the same information when and where it suited them and that business processes could be more efficient and streamlined.

All this key product, pricing, stock and customer account information lived in their central ERP system Intact iQ. 

Essentially they needed to give their customers access to the data from Intact iQ in a user friendly format. 

With their extensive range of products and variations in product options, having this presented in a format customers could easily navigate was also key. Selling in a D2C market made this need even stronger.

Offering quotations is a vital part of their B2B set-up, so any digital solution they chose would also need to be able to handle this very well.

Future compliance with their ERP software and the ability to grow and scale with Klipspringer was a key-decider for them also.

The Solution

Through Intact Software, their ERP provider, Klipspringer, was introduced to Aphix. The Aphix Digital Platform with WebShop, the eCommerce solution, provides full real-time integration with Intact iQ. 

The secure SaaS platform provides the ability to sell to multiple sales channels such as B2B and D2C both of which Klipspringer needed. 

The platform also has the ability to extend as a business grows and scales, offering future-ready solutions such as procurement tools and mobile apps, while still guaranteeing future compatibility with Intact iQ. 

Tight ERP integration means great customer service with anytime anywhere ordering, accurate data and my-account information, as well as drastically reducing order processing times and costs to the business.

Product search is also hugely important to Klipspringer with their extensive product range. With WebShop, they make use of the flexible catalogue management & search features, filters and the ability to search on keywords, sku codes or alternative names for the same product. D2C and B2B users can search in the way that suits them best.

Product information including specifications & compliance documents are also an important part of the buyer journey for Klipspringer. WebShop allows for this information to be easily displayed and also synced with the ERP for even easier management. 

Quotations are a key part of the business. Working with the ERP system, the Aphix platform allows their customers to retrieve and accept quotes, resulting in even more sales orders going in real-time to Intact iQ. .

Klipspringer are continuously working closely with Aphix to invest further & extend their digital offering to customers demonstrating their confidence in the Aphix platform to grow their business. 

Klipspringer eCommerce login screen on mobile device

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