Efficient order processing and sales management

The Aphix Salesrep App has transformed Excellence Distribution sales performance by speeding up the ordering process. Sales reps now use a mobile device to access product catalogues, create orders, generate quotes and negotiate price, whilst on the road.

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Catalogue Management

The Aphix SalesRep App allows

direct product catalogue sync.

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Smoother Operation

Improve customer experience and

reduce manual processing times.

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The Background

Excellence has been involved in food catering, distribution and the hospitality sector in Ireland for over 40 years.

During this time they have built their business offering, their quality of choice and the value of the brands that they supply.

Excellence Limited are stockists of market-leading brands such as Schwartz, Bicks, Noëls, and their own-brand offering, Newforge. Their continued emphasis on customer-focus means they continuously invest in their operations to ensure they maintain their high standards and customer service levels

The Challenge They Faced

Excellence had lots of sales reps out on the road who manually take and verbally communicate orders back to the office. A very inefficient process which needed a solution.

They knew the Aphix SalesRep app, which fully integrates with Sage 200, would be a great fit for Excellence and could help them to generate more value from the Sage 200 system by reducing the need to manually process orders.

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Aphix's B2B eCommerce Solution


The Aphix SalesRep app can be used both online and offline. Through the app, sales reps can connect in real-time to the Sage 200 ERP system. They can send orders directly from their mobile devices which speeds up the ordering process, reduces admin tasks and speeds up the order to cash process.


By having access to live customer account information, reps can also easily negotiate prices while face-to-face with customers and process the order simultaneously.


Sales reps have seen major benefits in terms of time efficiency from using the app. It also has a direct impact through less re-keying of orders and tasks related to order processing have been greatly reduced. The customer relationship has also greatly improved as the ordering process is faster and much more streamlined.

product catalogue on a sales rep app

The Aphix way: Tried and proven implementation process. From Concept to Completion.

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